COOKIE POLICY
Last updated: 28/10/2024
As Shorten (“Shorten”, “Company” or “we” ), we use certain technologies to collect information from our users through our websites, applications (“Platform”), and other services (“ Services”). We refer to these technologies collectively as “Cookies.”
This Cookie Policy aims to inform you about the types of cookies found in our Services and their intended use, as well as settings, control of cookies.
In cases where our Services are used by the users, we act as Data Controller in accordance with the relevant data protection legislation (“Law”). Please review the last section of this cookie policy for your rights as a Data Subject and to contact us.
Data Protection Officer
As Shorten, we commit to protecting your privacy and respecting your confidentiality. All issues related to personal data are handled by our Data Protection Officer within our company.
You can contact our Data Protection Officer by sending an e-mail to support@shorten.com
What is a cookie?
HTTP cookies (also called web cookies, Internet cookies, browser cookies, or simply cookies) are small blocks of data created by a web server while a user is browsing a website and placed on the user's computer or other device by the user's web browser.
Cookies are placed on the device used to access a website, and more than one cookie may be placed on a user's device during a session. Cookies may contain information about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience.
Why We Use Cookies?
Shorten uses cookies for various purposes:
1. Cookies used for functionality allow you to access features that are fundamental to a service. Things considered fundamental to a service include preferences, like your choice of language, your preferred currency, information relating to your session, and product optimizations that help maintain and improve that service.
2. Cookies used for security help to authenticate users, prevent fraud, and protect you as you interact with a service.
3. Cookies used for analytics help collect data that allows services to understand how you interact with a particular service. These insights allow services to both improve content and build better features that enhance your experience.
How to Reject or Erase Cookies
When you first visit the Shorten Platform a cookie consent window will appear in the bottom right corner offering you a choice about whether to accept or reject cookies.
You can click the 'Reject All' button to reject the cookies, except for Strictly Necessary Cookies, which are necessary for the functioning of the Platform.
If you would like to amend your preferences at any time, you can do so using the link below.
https://www.shorten.com/
Types of Cookies used
Cookie Types
Cookies Based on Usage Period
Session Cookies
Session cookies do not retain any information on your device or send information from your device. These cookies are deleted when the session expires.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
Persistent Cookies
Persistent cookies remain on the device until you delete them manually or your browser deletes them based on the duration period contained within the persistent cookie's file.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
shorten-session |
Stores encrypted information necessary for the user to log in |
First Party |
400 days |
shorten-cookie-consent |
Stores whether the user has accepted or declined the cookie banner |
First Party |
30 days |
NEXT_LOCALE |
Stores the user's selected language or the default browser language |
First Party |
365 days |
_fbp |
Used by Facebook for real-time bidding by third-party advertisers |
First Party |
90 days |
_ga |
Registers a unique ID for statistical data on how visitors use the website |
First Party |
365 days |
_ga_xxxxxxxxxx |
Used by Google Analytics to collect the number of visits and dates of first and last visits |
First Party |
729 days |
Cookies in terms parties
First Party & Third-Party Cookies
First Party Cookies
First party cookies are cookies that belong to Shorten and that we place on our users' devices.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
_gcl_au |
Used by Google AdSense to test ad efficiency across websites using their services. |
First Party |
90 Days |
shorten-session |
Stores encrypted information necessary for the user to log in |
First Party |
400 days |
shorten-client-agent |
Stores encrypted information about the user's browser |
First Party |
1 day |
shorten-cookie-consent |
Stores the user's acceptance or decline of the cookie banner |
First Party |
30 days |
NEXT_LOCALE |
Stores the user's language selection |
First Party |
365 days |
Third Party Cookies
Third party cookies are cookies that a third-party places on our Users' devices through our website to help measure and improve the effectiveness of our site performance and deliver better experience to Users.
Shorten may work with third-party service providers, who are authorized to place third-party cookies for storing information on our Platform or in our Services, applications, and tools with our permission. Third- party cookies are subject to such third parties’ own privacy policies.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
_fbp |
Used by Facebook to deliver a series of advertisement products |
Third Party |
90 days |
_ga |
Used by Google Analytics to track how visitors use the website |
Third Party |
365 days |
_ga_xxxxxxxxxx |
Collects data on the number of times a user has visited the site, first and last visit |
Third Party |
729 days |
datr |
Used to ensure security, prevent malicious activities, and block DDoS attacks |
Third Party |
730 days |
dpr |
Ensures optimal display of the site by saving the screen pixel ratio |
Third Party |
7 days |
wd |
Saves screen and window dimensions for accurate page rendering |
Third Party |
7 days |
fr |
Used to ensure user security, target ads, and measure ad performance |
Third Party |
90 days |
_fbp |
Used by Facebook to deliver a series of advertisement products |
Third Party |
90 days |
_ga |
Used by Google Analytics to track how visitors use the website |
Third Party |
365 days |
Cookies Based on Usage Purposes
Strictly Necessary Cookies
These cookies are necessary for the Platform to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the Platform will not then work. These cookies do not store any personally identifiable information.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
shorten-session |
Securely stores user login information necessary for the session. |
First Party |
400 days |
shorten-cookie-consent |
Records acceptance or rejection of the cookie consent banner. |
First Party |
30 days |
Functional Cookies:
These are cookies used for personalization and remembering preferences in websites or applications (including applications on desktop, mobile or IOT devices). These cookies are used to provide functionalities other than those of mandatory cookies. In cases where it is not clear that the person concerned has explicitly requested an information society service, explicit consent will be required.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
NEXT_LOCALE |
Stores the selected language or default language if accessed through the browser. |
First Party |
365 days |
Advertising/Marketing Cookies:
Advertising and marketing cookies are used to track users' online movements in order to determine their personal interests and show them ads on the internet that are relevant to those interests. Although there are many types of advertising on the internet, the main reason why online behavioral advertising is the most preferred type is that it allows advertising to be done according to people's tendencies and preferences, and that time and financial resources can be used more efficiently from the advertiser's point of view. Online behavioral advertising applications consist of the following stages: tracking people's activities on the internet, analyzing these activities and profiling them, matching the profiled person with appropriate advertisements, and showing these advertisements to the relevant person.
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
_fbp |
Used by Facebook to offer a range of advertising products, such as real-time bidding from third parties. |
First Party |
90 days |
datr |
Provides security, prevents malicious activities, and blocks DDoS attacks. |
First Party |
730 days |
fr |
Ensures user security, supports ad targeting, and measures ad performance. |
First Party |
90 days |
sb |
Manages user sessions and performs authentication. |
First Party |
Session |
dpr |
Records screen pixel ratio for optimal display. |
First Party |
7 days |
wd |
Records screen and window dimensions to ensure correct page display. |
First Party |
7 days |
Performance - Analytics Cookies
Performance-Analytics Cookies: These are cookies that allow statistical measurement of user behavior on websites for the purpose of analyzing it. These cookies are often used to improve the site, including measuring the impact of advertising on relevant people. They are used by website owners to estimate the number of unique visitors, identify the most important search engine keywords that lead to a web page, or track the browsing status on the website.
These cookies will be used and your personal data will be processed based on your consent.
Information about the cookies on the Platform is given in the table below:
Cookie Name or Simple Description |
Purpose of Usage |
First Party / Third Party |
Storage Period |
_ga |
Collects statistical data on how the visitor uses the website. |
First Party |
365 days |
_ga_xxxxxxxxxx |
Tracks the number of visits and the dates of first and last visits for analysis. |
First Party |
729 days |
Transfer of Personal Data Collected Through Cookies
Third party cookies and data will be shared with Google and Facebook which are third party data analytics platforms, and they will be transferred abroad.
Rights Under Law for the Users
You may submit your written requests as personal data owners to exercise the rights related to your personal data, along with documents identifying your identity, and your written petition containing your explanations related to the right you wish to exercise, to support@shorten.com Upon receipt, your request will be evaluated by shorten and concluded within a maximum of 30 (thirty) days in accordance with the provisions of the Law.
We inform you, as the “Data Controller” within the scope of Law, that subject to the exceptions stipulated in Law titled “Exceptions”, you have the right to apply to our Company and learn whether your personal data is processed, request information regarding your personal data if it has been processed, learn the purpose of processing your personal data and whether it is used appropriately for its purpose; know who the third parties are, both domestically and abroad, to whom your data is transferred; request to be informed about the operations performed by these third parties; request the correction of your personal data in case it has been processed incompletely or inaccurately, request deletion or destruction of your data when the reasons necessitating its processing no longer exist; request notification of the processes carried out to third parties to whom your personal data has been transferred, object to the emergence of a result against you by means of analysis of your personal data exclusively through automated systems, demand compensation for the damages in case you incur damages due to the processing of your personal data against the law.
User (data subject) rights are:
- The Right to Information
- The Right of Access
- The Right to Rectification
- The Right to Erasure
- The Right to Restriction of Processing
- The Right to Data Portability
- The Right to Object
- The Right to Avoid Automated Decision-Making
Trade Name: Shorten